academy

academy

For business leaders, founders, marketing leads and spokespersons who want to get sharper at PR and communication themselves. No big theory. Just concrete sessions you can apply right away.

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free

PR roast

PR

online

20 minutes

1-on-1

on request

Send us your press release. Or describe what you're doing in PR and why it isn't getting results. We tell you honestly what's going wrong.

No diplomatic answer. No sales pitch. Just a concrete diagnosis: what isn't working, why, and what you can do differently.

PR is a business tool. Not a vanity project.

Limited availability — max. 3 sessions per month.

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press release review session

PR

online

30 min

1-on-1

on request

For anyone with a press release — written themselves or by AI — who wants to know if it actually works.

AI writes fast. But a journalist sees right through it when the news value is missing, the structure is off or the tone is too polished. A press release nobody reads isn't a press release.

Bring your draft. We read it before the session and give you honest feedback: what the news value is, where the structure breaks down, and what the tone does to a journalist.

This isn't a writing session. No copy editing. Just an honest verdict from someone who knows how journalists read. You rewrite it yourself afterwards — or not.

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interview training

Training

online

1 hour

on request

For anyone preparing for a specific interview or press moment who already has a first version of their story.

Learn to handle journalists in any setting: by phone, on location or at a press conference. Bring your own story — we ask the critical questions a journalist would, and give you concrete tips for media handling.

No theory. Just practice with what you'll actually face.

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core messages sprint

Workshop

online

1 hour

1-on-1

on request

For anyone who knows their story but can't yet capture it in a few sharp sentences.

Three sharp core messages in one hour. We test what you say now, refine where it's vague or generic, and you leave with messages you can use anywhere: on your website, in interviews, on LinkedIn.

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storytelling canvas speed date

Workshop

online

1 hour

1-on-1

on request

For anyone who wants a quick taste of how the canvas method works, using their own story.

Discover the manley storytelling canvas and fully develop one concrete story from your company in an hour. No abstract theory — just a method you can keep using on your own afterwards.

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media & camera training

Training

offline

half day or full day

on request

For spokespersons or executives who want to become media-confident — alone or with a team.

You practise real interview situations on camera, see immediately what works and what doesn't, and get targeted feedback to keep your message standing under pressure. For a small group or a full team — the approach adapts.

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context or question

Describe what you're doing in PR and why it isn't getting results — or share your press release via the link below.

Briefly describe the interview or press moment you're preparing for.

Briefly describe what your company does and where you're stuck in your story.

Share your press release via the link below, or ask your question here.

Briefly describe who's joining and what you want to prepare for.

Briefly describe which story you want to work on during the session.